Monday, October 08, 2012

Rick Steves Gets 104K Likes on Facebook

Travel author Rick Steves set out to get 100,000 likes on his Facebook page by midnight, October 1.  Each of those likes was worth a donation of  One Dollar to Bread for the World.  If you look on Rick's page, there are currently 104K likes. That translated to a donation of $104,222 this past week.  But according to the Bread blog that money is targeted from some very important initiatives:
  • Promotion of the documentary The Line, which Bread helped to fund.
  • Distribution of DVDs of the Circle of Protection presidential candidate statements to more than 2,000 U.S. churches in an effort to encourage conversations about tackling hunger from a faith perspective.
  • A radio campaign that will ask listeners to watch the videos and urge Congress to maintain a circle of protection around programs that affect poor and hungry people.
  • A post-election distribution of DVDs of the winning candidate’s statement to more than 5000 faith leaders and churches, along with tools that will assist them in making sure the next president of the United States is held accountable to ending hunger and poverty while in office.

Rick's gifts to Bread have always been as an insider, as one who has joined us in the long-term battle against hunger and poverty. The evidence is in his travel shows and his Web site.  Have you ever noticed the promo for Bread at the end of each and every show?  And remember that Christmas fundraiser and the Charity Eurail Pass Special?

Rick also took time to join several Bread folks in Des Moines in 2010 for the ceremony honoring Bread for the World President David Beckmann as World Food Prize Laureate  He is shown at left with advocate Elaine VanCleave of Nashville, TN. Thank you, thank you Rick!

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