Wednesday, April 20, 2011

Help Haiti, Ecuador and Japan with Your Fair Trade Mother's Day Bouquet

By Alaina Paradise
This Mother’s Day there are a variety of Fair Trade gift options for Mom that will put a smile on her face while helping women around the world who produced them. 

One of the most beautiful options is Fair Trade Certified™ flowers, and this Mother’s Day they are now available for direct delivery to individual customers through One World Flowers

Our company has been a licensed importer of Fair Trade Certified™ flowers since 2007 when Fair Trade USA first launched the program for the United States market. The company has stayed fully committed to the principles of Fair Trade ever since and offers a full line of Fair Trade products to its customers.
One World Flowers will donate 10% of the price of every coral and pink Helping Haiti Fair Trade bouquet sold during the Mother’s Day season.
Originally established as a wholesale company, One World Flowers is now making beautiful Fair Trade flowers available to individual customers, too. Specially packaged individual flower orders will ship directly from Fair Trade Certified™ farms in Ecuador beginning this Mother’s Day.

This is an exciting change for our business that we hope will have a great impact for Fair Trade flowers in the US. We’re making Fair Trade flowers accessible to everyone with direct home delivery and affordable prices. The increase in sales will benefit Fair Trade farms by providing additional revenue and more Fair Trade premium money to use in community development programs.

Children at a pre-school in Ecuador built with fair-trade funds
The farms that work with One World Flowers have used their Fair Trade premium funds for a wide range of social and community development programs. One farm has built an on-site preschool where farm workers can drop off children to be cared for while they are at work. Other funds have been used to provide access to micro-loans that employees can use for housing improvement, to start their own small businesses, or for emergencies. The workers have also used Fair Trade premiums to pay for scholarships and on-site technical training programs.

One World Flowers will be offering 100% Fair Trade rose bouquets for individual customers for the Mother’s Day holiday that range from $39.95 to $69.95. Customers can visit the company’s Web site at and use coupon code FTBlog to receive $5.00 off any order placed before April 22. The order deadline for Mother’s Day will be Friday, April 29 but customers are encouraged to place their orders early to ensure availability of the colors they like best.

A featured product this Mother’s Day is a mix of coral and pink Fair Trade roses called Helping Haiti. In addition to the Fair Trade premium paid on this bouquet, One World Flowers is donating 10% of the purchase price to sustainable development and relief efforts in Haiti. Bouquets in various colors are available on the company’s website including other products to support the relief efforts in Japan.
(The author is proprietor of One World Flowers and a passionate advocate of fair trade). 

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